Building a Brighter Future: Generations Campaign Announces Groundbreaking, Aquatics Center and Tennis Courts | Shalom Austin

Building a Brighter Future: Generations Campaign Announces Groundbreaking, Aquatics Center and Tennis Courts

The Jewish Outlook

Sep 23, 2020

Close representation of the final design of the new Dell Jewish Community Center building front facade. Credit: The Beck Group

By Tonyia Cone

Shalom Austin’s Generations Campaign will continue its progress building a brighter future for our community, with a major milestone coming up Oct. 25 — the campaign’s groundbreaking.  

The groundbreaking will be held virtually at 11 a.m. CST, Oct. 25. The entire community is invited to participate in this historic moment. Registration is available at 

The Generations Campaign is the first capital campaign since the Dell Jewish Community Campus opened in January 2000. The $25 million raised is earmarked for the expansion and renovation of the Dell Jewish Community Campus and is restricted solely for this purpose. 

The groundbreaking comes on the heels of this summer’s Shalom Austin JCC Early Childhood Program refresh, now named The Clifford Zeifman Family Early Childhood Center. 

Children safely gather in a newly refreshed ECP classroom. The ECP refresh includes new paint, flooring and ceilings. Credit: Dave Hawks.

The refresh included new paint, flooring and ceilings, and the newly named Laura and Andy Pastor Lobby, featuring a wide-open, welcoming space that includes a check-in window with protective plexiglass to greet families and ensure the safety and security of ECP staff and members of the ECP family.  

This summer, the general contractor, IE2 Construction Inc., was selected. In early fall 2020, The Beck Group completed the design.

 With the groundbreaking, The Rochelle and Stanley Ferdman Family Aquatic Center will be the first project. 

David and Shantel Ferdman. With the groundbreaking, The Rochelle and Stanley Ferdman Family Aquatic Center will be the first project. Photo courtesy of David and Shantel Ferdman

The Ferdman family lived in Austin when the vision for the Dell Jewish Community Campus first started to take shape. Now a Generations Campaign Building Committee co-chair, David Ferdman looks forward to the new programming and cultural opportunities the expansion will bring and said the campus continues to mean so much to their family because of its role as a community gathering place. 

“The entire new list of additions is exciting both for the new people in Austin as well as the people who have been here forever,” David said. “The J is an amazing asset to the community, and as it has expanded, it just makes it that much better.” 

“As a mom who took my kids to the pool, I am so excited to see the new pool activity area,” Shantel Ferdman said.

The Generations Building Committee’s Aquatics Task Force met for many months with aquatic consultants Counsilman-Hunsaker, planning and preparing for the project to begin. The task force is made up of Generations Building Committee co-chair David Ferdman; Generations Building Committee member Steve Krasoff; Ben Grant, Square One Consultants project manager; Rabbi Daniel A. Septimus, Shalom Austin CEO; Janet S. Elam, Shalom Austin COO; Jen Reed, Shalom Austin fitness and athletics director; and Heather Brands, Shalom Austin aquatics director. 

Brands said she is thrilled to be involved in the remodeling of the outdoor aquatics center.  

“As a team we are working really hard to create a beautiful and exciting outdoor space that is inviting for all our members, especially families. I am most excited about our new activity pool which will include spray features, dumping buckets, water tables, and slides,” she said.  

The Ferdman Family Aquatic Center will also feature two large slides for older children.

“The lap pool will continue to be an 8-lane, 25-yard pool with a much larger shallow area and the ability to rotate lap swimming directions. Next summer we will continue to offer swim lessons, youth and adult swim teams, and lifeguard courses, as well as community events like Splash Bash,” Brands added. 

Designed by Counsilman-Hunsaker, the space will include updated bathrooms and a new snack bar will offer Austin-centric, healthy, family friendly snacks and drinks. Environmentally friendly, sustainable landscaping will be incorporated into the space, which was designed to preserve the area’s trees.   

This first phase of Generations also includes construction of The Hurt Family Tennis Center. 

The Hurt family. The first phase of Generations includes construction of The Hurt Family Tennis Center. Photo courtesy of Debra and Brett Hurt

Debra and Brett Hurt explained, “Having a center for Jewish activities in Austin keeps us all connected and brings out our mutual love for Judaism and our community. When we visited other cities to help assess what drew people to their JCCs on a regular basis, two features lacking in Austin kept coming up: an incredible year-round tennis program and a family-friendly, outdoor water park. We knew then what we wanted to see at our JCC.”  

“We’re on a terrific path already with a diverse and growing Jewish community in a beautiful and dynamic city. We can become the most connected, lively, and ambitious Jewish community in the U.S. if enough of us are willing to step up and do our part,” added the Hurts. 

Shalom Austin Athletics Director Jen Reed and Generations architect The Beck Group consulted with tennis professionals and others while planning the tennis center.  

“We’ve been dreaming about tennis courts at Shalom Austin JCC for as long as I’ve been here, and I’m thrilled to see it become a reality,” said Reed. “The Hurt Family Tennis Center will include six lit courts and is the perfect year-round addition to our athletics offerings.”   

The courts will include lines for adult and youth tennis and pickleball. Tennis youth programs will include lessons, camps, classes and USTA Junior Team Tennis to satisfy a range of skill levels and foster a love of the lifetime sport. Adults will enjoy leagues, clinics, private and group lessons, workouts and social tournaments.   

“It’s no surprise that Austin has a very active tennis community, and we’re so excited to be a part of it,” Reed said.  

The Generations project is adhering to COVID safety measures during construction while preparing for future facilities that safely meet the evolving needs of the community. Generations Campaign leaders expect the first phase of the project to finish in summer 2021. Leaders’ current plans for phases two and three include construction of a new building and major building renovations and are planned to wrap up in summer 2022.

For more information and updates, visit ■

Thank you!

The Generations Leadership Team would like to thank all the volunteers and staff who helped us to arrive at this sacred moment:

Fayruz Benyousef

David Brenner

Erick Bronson

Liz Bronson

Daniel Carl

Blake Chaifetz

Beth Cohen

Iser Cukierman

Nicole Cukierman

Brian Deitch

Carol Dochen

Sandy Dochen

Janet S. Elam

Dana Epstein

Susan Zane Epstein

Gloria Evans

David Ferdman

Bob Frachtman

Sherrie Frachtman

David Frager

Pam Frager

Ari Franklin

Julie Franklin

Sandra Freed

Steve Gellman

Helen Gilbert

Nicole Gilger

David Goldstein

Wendy Goodman

Brad Greenblum

Jennifer Greenblum

Lauren Halpern

Seth Halpern

Matt Haney

Treva Horwitz

Amy Hyman

Karee Jones

Beth Karotkin

Nicole Kirksey

Ben Kogut

Steve Krasoff

Dan Kraus

Rochelle Kraus

Adam Kruger

Bobby Krumholz

Burt Kunik

Mary Kunik

Heilla Lain

Ted Lain

Marcia Levy

Adam Loewy

Kimberly Luskey

Chris Marcum

Amanda Marks

Robby Marks

FA Midlo, z”l

Arlene Miller

Jeff Miller

Jeff Newberg

Stuart Newberg

Val Newberg

Billy Osherow

Vicki Osherow

Andy Pastor

Lauren Patten

Harriett Kirsh Pozen

Shelly Prant

Abby Rapoport

Rick Rosenberg

Jay Rubin

Kirk Rudy

Kim Schocket

Matt Schocket

Corey Schwartz

Rabbi Daniel A. Septimus

Randi Shade

Rob Solomon

Robyn Sperling

Laurence Statman

Brad Stein

Jim Sud

Lecia Sud

Joan Swartz

Jenifer Thompson

Barbara Tocker

Judy Waxman

Jerry Webberman

Gary Zausmer

Shelley Zausmer

Harry Zimmerman

Keith Zimmerman

Linda Zimmerman

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